The new app is being promoted as a video-sharing social network. TikTok users can create a variety of videos ranging from challenges, dance videos, magic tricks, and funny videos. The key differentiating factor between Musical.ly and Tik Tok is that the latter has a much broader scope for video creation.
Have you heard of TikTok? On the of chance you havent heard of it, it is a social media platform that is especially useful for brands that want to stay relevant with their social media strategy.
TikTok is the 7th most-used social network With 689 million global active users as of January 2021, TikTok ranks as the 7th most used social network in the world. Facebook, YouTube, WhatsApp, Messenger, Instagram, and WeChat outpace the app, with more than a billion users in each case.
Why is TikTok banned?
The ban on TikTok, WeChat and ShareIt was executed under Section 69(A) of the Information Technology Act, 2000, on the grounds that they “posed a threat to sovereignty and integrity of India”.